Atheists come across as spoil sports, party poopers, and worse.
That’s tragic, because on the contrary, the atheist analysis unlocked, once and for all, the door to freedom and the possibility for the brotherhood of humankind.
We should find a term that signifies that cage free mind.
My own inclination is to go with small h humanist, without the qualifier ‘secular’.
Being a humanist means we are concerned with humans and humanity, that our ethics must be derived at by humans and geared toward humans (not dictated by some ethereal entity whom we ‘serve’).
It also insinuates that we acknowledge the diversity of human philosophical and religious imagination, that we appreciate (to varying degrees) the rich and colorful psychological experience that humans exhibit. Being human means to have a subjective inner life that has a reality of its own, and we acknowledge its subjective relevance, sometimes affirming it, sometimes proving it wrong.
Such a ‘denomination’ sounds less pretentious and less aggressive, but also less flat and anaemic than that of a harsh naturalism which describes humans as intelligent machines with software defects.
So much for words. But the facts remain: religions push arbitrary dogma that they declare as true and divine without proof and in the face of contradictory evidence. Their adherents are typically not pleased to see their claims denied by anyone.
There is not that much you can do about the psychological discomfort that is sure to ensue.
Just imagine how difficult it is to tell an employee (or a superior!) that he has really bad breath!
I picked the example on purpose: bad breath is not necessarily his fault, and yet chances are he feels terrible about having been called on it, and may get defensive.
But there often is a point where one needs to take action and tell the truth, regardless of whether some egos gets hurt.
To my mind, it’s unquestionably true: Religions do hurt people.
Given the arsenal of weapons of mass destruction in the possession of religiously possessed leaders (not to mention religiously motivated ‘worst practices’ which affect billions) people with liberated minds, such as humanists and atheists, can easily derive the responsibility to act against them.